PARK AVENUE

Growing up, it was very frequent seeing our parents wearing many shirts tailored by Park Avenue, making the brand a household name.Inspired by this familiarity, we undertook a project to create a product and repackaging design for Park Avenue's Good Morning deodorant. Our vision for this project was motivated by the fresh and invigorating fragrance of park avenue’s deodorant. This connection to the brand is reflected in our design, capturing the essence of Good Morning to resonate with the target audience. This project is a tribute to Park Avenue's heritage and a contribution to its ongoing narrative of elegance and excellence.